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Insights and Cat Fights: A Dental Practice Management Consultant's Blog

Are you the “The Dental Devil Incarnate”?

Disagreements amongst dental staff members and the dentist is one of the most common situations I run into when working with a new client. A good example is a recent new client who I personally found him to be very congenial so I had a hard time believing this guy was “The Dental Devil Incarnate” as described by the majority of his staff.

I began by asking each of the staff the same question: "Do you know of any dental staff member that has been treated unjustly?” All fingers pointed to one person - we'll call her Sally for simplicity - though that is not her real name. Sally apparently had been going around telling other staff members about how the doctor was mean to her, how the doctor mislead her about her pay, about how the doctor was mistreating her or not appreciating all she was doing, etc.

Needless to say Sally's co-workers were appalled and a distrust of the doctor began brewing.

A bit of further investigation found that Sally was embezzling, had been looking for another job and was planning on just not showing up one day.

Sally had been with the doctor for about three years, but he had noticed that it was about a year ago that Sally's demeanor changed. He saw her texting in dental staff meetings. She’d roll her eyes when he asked her to do even the simplest tasks. But he never corrected her because she’d been with him for a while and, as far as he knew, she was doing a good job; and he wanted to be a “nice guy”.

Now I wasn't a fly on the wall this whole time but the embezzlements were small, and as far as we could tell, a fairly recent activity. What I imagined happened, is that Sally's misdeeds began as a minor thing and gradually built up into something far more serious. But because the doctor didn't sit down and have a face-to-face talk with her he essentially enabled her.

Doctors must take up issues with dental staff before they get too big. It's a vital action in running any business. And this should not be done in front of other staff. Do it at a time when you bring as little attention to calling the offending staff member “onto the carpet.” The purpose here is not to embarrass.

Dentists generally don't like dealing with these situations. But it’s vital you do so for the health of your practice. Correcting dental staff doesn't have to be an emotional and unpleasant activity. Don't mistake "being a nice guy" with allowing your staff to walk all over you. However yelling and getting mad at them is just as big of an error.

The good news is that there are simple procedures you can learn so you become skilled at dealing with these situations. We’ll teach you how and your dental staff member will thank you. In fact in consulting dentists for over 25 years it often happens that the staff member the dentist thought was the “worst” becomes the dentist’s most productive, loyal employee after I’ve worked with the dentist to be an effective manager. For a free “I’m not the Dental Devil Incarnate” Dental Practice Management Management Analysis go here.

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Your Dental Practice Management Consultation consists of 25 questions and will be used in conjunction with a FREE phone consultation. Answer as follows:

+ (Plus) YES
M (Middle) NOT SURE
- (Minus) NO

Available to practice owner only.

1. Is your schedule unpredictable?
+ M -

2. Are patients with incomplete treatment contacted regularly?
+ M

-

3. Is collections at least 98%?
+ M -

4. Do your staff know exactly how to do their jobs?
+ M -
5. Do confirmed patients still break their appointments?
+ M -
6. Are you on track to meet your personal financial goals?
+ M -
7. Has production plateaued or declined?
+ M -
8. Are there staff conflicts?
+ M -
9. Have you lost several staff recently?
+ M -
10. Do you have time to train your staff?
+ M -
11. Do you have an effective internal marketing program?
+ M -
12. Do you have written training manuals for your staff?
+ M -
13. Is your percent of payroll over 27%?
+ M -
14. Is staff morale high?
+ M -
15. Does the relationship with your staff need improvement?
+ M -
16. Are you an effective leader?
+ M -
17. Are you too "nice a guy or gal" with your staff?
+ M -
18. Have you had difficulty with an associate?
+ M -
19. Do you feel you need more new patients?
+ M -
20. Do you and your staff feel “awkward” asking for referrals?
+ M -
21. Is your retirement secure?
+ M -
22. Is it rare for you to get a complaint about a patient's account?
+ M -
23. Do you have slumps in income?
+ M -

24. Are you in control of your practice?
+ M -

25. Do you enjoy going to work?
+ M -

 

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