A quick diagnostic tool for determining the effectiveness of your case presentation skills is Average Case Fee (ACF). It is figured out by dividing production or collections by # of New Patients.
50K divided by 25 NPs = ACF of 2K
50K divided by 50 NPs = ACF of 1K
An ACF of 1K indicates the practice pretty much only does dentistry that is covered by the patient's dental insurance/benefit. An ACF of 2K is pretty typical or even slightly above average. We like to see our clients with an ACF of $2500.00 - $3000.00.
Obviously how a dentist likes to practice, the type of dentistry done and to a lesser degree location all factor into the ACF.
What is your ACF?
Kevin Tighe, Cambridge Dental Consultants, Senior Consultant, got bitten hard by the business and marketing bug during long summer days working at his dad's Madison Avenue ad agency. After joining Cambridge as a speaker in the mid-1990s, Kevin went on to become Cambridge’s senior consultant and eventually CEO. Cambridge Dental Consultants is a full-service dental practice management company offering customized dental office manuals. Frustrated? High overhead? Schedule a chat with Kevin at