Expert Dental Intel Consulting           Dental Intel Consulting Company           Dental Intel         Best Dental Intel Consultants       Contributing Writer 

Dental marketing articles from Kevin Tighe, Cambridge Dental Consultants, Senior Consultant,  as well as guest dental consultants. Topics range from staff management to confirmation to scheduling. 

Dental Consultants Facebook Marketing Tips

1) "Geo targeted" specific locations like a mall. 2) Have your business Facebook page "like" the Facebook pages of local companies. Interact socially on those pages even if it's just to like their posts. Make sure it's your business page that is doing the liking. 3) Get local company employees who are your patients to like your Facebook page, and ask them to invite their Facebook friends to also like your page. 4) Ensure your contact info is up to date. 5) Always use real photos.    Kevin Tighe, Cambridge Dental Consultants, Senior Consultant, got bitten hard by the business and marketing...
Continue reading
  1722 Hits
  0 Comments

Dental Consultant Tip: Your Best New Patients

Dental Consultant Tip: Your Best New Patients

How your staff approaches referrals can become second nature by asking patients their opinion, and if it's positive, then asking for that all-important new patient referral.

Continue reading
  1930 Hits
  0 Comments

Dental Consultant Marketing Tips

1. Testing: Much of marketing involves testing, which is a fancy word for trial and error. Try different marketing actions to see what produces the best ROI. What will work in one town may not work in another. A discounted new patient exam might produce a response or not. If it does not, perhaps a teeth whitening offer will. It's all about testing. 2. Practice name: Unless your name is well known and respected in your town, it's a bad marketing decision to use it for your practice's name. Instead you want a name that is memorable and clearly tells patients what...
Continue reading
  1764 Hits
  0 Comments

Dental Marketing: Create A Ruckus

Dental Marketing: Create A Ruckus

“Create a ruckus!” Those were Seth Godin’s words in a podcast interview I listened to.

It reminded me why his message is so compelling. And how creating your own “ruckus” of sorts could transform your dental marketing.

Continue reading
  2917 Hits
  0 Comments

Dental Practice Consulting Analysis

Plan Implementation. Implement The Plan

Google Reviews 5.0 ⭐️⭐️⭐️⭐️⭐️

Our 25th Year | Grow Your Practice 


There is the good, the bad and the ugly of dental practice management, but many dentists will still tell you the probability is your dental consulting will work if you and your consultant are on the same page. It stands to reason that if a dental consultant had little value, worth or benefit that consultant could not stand up to harsh economic realities for long.  A veteran dental consultant is also a "personal coach" who shold bring management wisdom based on "in the trenches" experience along with systems and protocols to that have been successfully implemented in other practices. Top dental consultants talk and network with each other. They pay attention to what systems work and don't across many dental practices. 

Systems

New Patient Phone Call

Insurance Processing

New Patient Experience and Patient Education

Financial Arrangements

Scheduling

Confirmation

Unscheduled Treatment 

Reactivation

Daily and Weekly Checklists

General Policy Manual 

Staff Accountability

What gets monitored, gets managed. It is as simple as that. The only way to monitor what gets done is with daily stats especially for your weak areas. For example, one employee should be specifically responsible for calls to patients who are unscheduled, overdue for re-care or need reactivation. Other staff can and should help in coordination with the accountable employee.

Leadership

What most practice owners are lack in knowledge is not how to book an appointment, but rather how to be an effective leader. The best systems in the world are useless if the staff do not comply. Good leaders know how to get staff to willingly follow through and comply. 

Questions To Ask 

  1. Do you and/or your staff have to travel or does the consultant come to you?

  2. Is the program mostly one on one consulting versus seminars or courses with multiple clients in attendance?There are advantages to both.

  3. If the dental consulting is one on one who will actually deliver the consulting? I recommend knowing who your specific dental consultant will be prior to signing on the dotted line.

  4. Is program based on a specific dental practice management system? You want to avoid cookie-cutter programs. Ensure the program will be tailor-made to fit your practice's specific needs.

  5. The cost (including travel expenses and downtime) is certainly not the only factor, everything else being equal, it is still a major factor to consider. It's unwise to pay too much, but it's worse to pay too little.  

 

Top Dental Practice Mangement Consultant

Shane Blake DDS Coudersport, PAMy name is Kevin Tighe. I am Cambridge's CEO and Senior Consultant. Before joining the Cambridge team I was in charge of setting up workshops for large nonprofits throughout the United States and Canada. During that time, I was fortunate to receive mentoring from several world-class business consultants, including a dental practice management guru, which led to a position at Cambridge as their seminar organizer. In time, I began crisscrossing the country delivering seminars myself for the better part of a decade. Subsequently, I moved up to senior consultant and eventually owner.  Contributing writer to Dental Economics/DIQ, JADA, AGD Impact and Dental Town Magazine.

  

Free Practice Analysis

Step One: Fill out and submit the form below.

Step Two: I will call or text you to schedule a 30 minute call.