Dental practice management articles from Kevin Tighe, Cambridge Dental Consultants, Senior Consultant, as well as guest dental consultants. Topics range from staff management to new patients.
MAILING LIST Create a mailing list of patients who have not been in for at least twelve months. Also include patients who have pending unscheduled treatment from the previous twelve months. Go back at least five years. Run your list against the National Change of Address (NCOA) database REACTIVATION POSTCARDS Letters often go unread and postcards can get tossed, but detachable (rip) gift cards tend to get held onto. Detachable (rip) gift cards can be printed on normal paper stock or on high quality plastic (costs 3.5X more). The higher the quality the better. Many practices get a 10%-20%...
1. Patients' needs are our top priority. You must leave your personal issues and opinions outside of the office. Patients visit our office to improve their health and eliminate pain. An atmosphere of warmth, cheerfulness and caring must be conveyed. Indifference to patients' problems will not contribute to this atmosphere. Remember patients' names and use them often when talking with the patients. Refer to the patient as "Mr.," "Mrs.,” "Miss," or "Ms.," unless the patient invites you to use their first name. Do not give patients nicknames or refer to them as "Hon," "Darlin," or other pet names. 2. Your statements...
Staff non compliance and double work are production killers. Only surround yourself with "A"and "B" type staff and ensure there is accountability. Examples of double work: Lab case not in the office. Patient arrives for appointment. Incomplete information in patient charts. Incomplete insurance submission. Insurance not verified. Patient leaves the office without an appointment. Phone numbers for patient are not correct. Appointment not confirmed. Delivering more dentistry in the back then was scheduled; front desk not notified. Treatment plan sequence not written up. Financial arrangements not made. Incomplete treatment not followed up on. Message taken but not given to the correct...
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