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Keys to getting dental patients to refer

The keys to long-term success in getting referrals are:

a. Assign responsibility for referrals to one staff member.

b. Monitor referral actions with statistics on a weekly basis, i.e., the number of referral cards handed out, etc.

If you don't take these steps, referral functions will be neglected because there will always be other office functions screaming for attention.

Hygiene production and exams
Internal marketing = Referrals

 

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