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DIY Expert Dental SEO Part II: Backlinks

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What is a backlink?

From Moz.com: "A backlink is a link created when one website links to another. Backlinks are also called "inbound links" or "incoming links." Backlinks are especially valuable for SEO because they represent a "vote of confidence" from one site to another."

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DIY Expert Dental SEO Part I

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Title Tags, Page Titles and Meta Descriptions Optimizing Title Tags, Page Titles and Meta Descriptions can give your site a nice boost in rankings and traffic. It's easy, but tedious and time consuming. Your webmaster or developer should be able to provide you with a user friendly portal to do edits. Consider assigning this task to a trusted employee or a sharp high school or college student. Title Tags Title tags let Google know what a web site page is about. For a local business Google also wants to know where you are located. Title tags are displayed in searches and...
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Dental Consultants Best Reopening Tips

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Staff, PPE & PPP Staff   Many dentists are making it clear to staff that if they cannot come back you will have to give their jobs away. There will likely be a fair amount of quality staff looking for work so this might be a golden opportunity to upgrade one or more positions if needed. Let staff know you are eager to plan out reasonable changes so they feel safe and secure. If practice finances are an issue, ask staff to keep that in mind when making recommendations. What you end up doing in terms of PPE and safety will...
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State Task Force Dentist, Reopening Advice

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Note: I was in the process of putting together re-opening tips and recommendations from dentists around  the country when I stumbled on this Facebook post from a dentist from Indiana. The post is full of excellent insights, knowledge and recommendations. 

First time poster, long time reader 😉 I am a dentist from around Fort Wayne, CHAIR of the IDA communications committee, member of the IDA Task Force for COVID-19 Response, and soon to be IKDDS Treasurer. I recently posted this on the Fort Wayne Dental Peeps page and was asked to share it here as well.

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